BizSkills2000 - Simple Email Marketing

Click here to edit subtitle

Mobile Friendly Emailing

Tips on Mobile Friendly Email Marketing

Do you read emails on your phone? How many of your customers check email on their phones? A report by Nielson finds that 53% of mobile users check their emails on their phone more than once a day, yet many businesses aren’t making their email marketing campaigns 'mobile friendly'.

To make your email marketing mobile friendly for you and your customers, follow these simple tips:

  • Links: Make your call to action clickable, and be sure it’s big enough to “click” with a fingertip.
  • Columns: If doing a "mobile only" campaign be sure to stick to just one column for easy reading.
  • Simple versus attractive: Mobile customers don’t have much room on their screen. Keep your design simple and uncluttered.
  • Strong subject line: Most mobile phones will only display the first 5-6 words. Make them count.
  • Above The Fold: Keep your heavy weight important content at the top to encourage readers to scroll down through the whole message.

Oops! This site has expired.

If you are the site owner, please renew your premium subscription or contact support.